In 2016 and 2018, I (Briana) conducted a blogger stats survey to help shed some transparency on what stats are “normal” in book blogging. I personally found it helpful because many people seemed to assume that their own stats were significantly lower than other bloggers’, when that often was not the case. It’s been two years since the last survey, so I thought it would be interesting to get some updated results for 2020, particularly as focus in the book community so often seems to be on Booktube, Bookstagram, and now BookTok.
Participation is anonymous, so please participate if this is a project that interests you. Also feel free to share, as the stats will be better if there are more data points (in 2016, I received about 70 responses; in 2018, I received 107). The 2016 survey results are here. The 2018 survey results are here.
I’ve kept the questions about stats the same as in 2018, in order to compare across years, but I eliminated the questions about predicting the stats of other blogs. With two surveys already done, I imagine people would just look at the past results to guess, which wouldn’t result in any interesting data.
* Note that by “blogger,” I mean someone who runs a blog, not someone running a Booktube channel, Bookstagram. (You can do both, but you should have an actual blog.)
If you can’t see the survey embedded below, you can fill it out by clicking here.