The Internet seems to be becoming increasingly visual, and there’s been a lot of growth on both Youtube and Instagram for readers, publishers, and sponsored “influencers.” While I think book blogging is going to remain strong (and reports of its imminent demise have been greatly exaggerated), I also think bloggers are going to think carefully about incorporating more original photos and graphics into their posts. After all, one of the number one things I see listed on posts about “what makes me what to follow your blog” is “a pretty design.”
More Audiobook Reviews
Audiobooks were the big news of 2017, with publishers reporting ever-increasing sales while ebook sales stabilized. A lot of growth in the industry is expected to continue in audiobooks, so this is probably something we’ll also see reflected in the blogosphere as more book bloggers listen to more audiobooks and review them.
Lots of Discussion Posts
Book bloggers continue to note that discussion posts do better for page views and reader interaction than book reviews, so I think some bloggers will be interested in upping their discussion post game this year. If you’re looking to write more discussion posts for your own blog and aren’t quite sure where to start, I propose 30 discussion prompts here.
The question of monetizing book blogs has been a hot, controversial topic for a while. While I have explained my thoughts that most of us aren’t going to be paid and definitely not for writing reviews, I do believe that many book bloggers are eager to make a least a little money from a passion they invest lots of time, effort, and their own funds into. “Monetizing” may look more like launching side businesses like editing services, graphic design, or bookish candle making, but I think it’s something many book bloggers are going to be interested in this year.
What do you think book blogging is going to look like in 2018? What are some of your goals for your own blog?